Bringing the beauty of African travel together with a purpose that reaches beyond the journey.
At Shishi Footsteps, we believe that travel should leave us with more than beautiful photographs and unforgettable memories. It should deepen our connection with the places we visit, the people we meet, and the communities whose stories make every destination unique.
This belief is at the heart of our connection with the 100 Bob Initiative, a community-based organisation working in Marsabit County, Kenya, to support women affected by obstetric fistula, restore dignity, and promote maternal health awareness.
Together, we see an opportunity to make tourism part of a bigger story: one where every journey can help create a meaningful footprint.
Beyond the Safari: A Purpose That Matters
Africa's beauty is undeniable. From the sweeping savannahs of the Maasai Mara to the elephants of Amboseli and the breathtaking landscapes of northern Kenya, every destination offers something extraordinary.
But Africa is more than its wildlife and landscapes. It is the people who call it home, the communities that preserve its heritage, and the individuals working every day to build better futures.
At Shishi Footsteps, we want to celebrate this fuller story of Africa.
Our connection with the 100 Bob Initiative reflects our belief that tourism can be a bridge between people, opportunities, and meaningful community impact.
The initiative works to make obstetric fistula treatment more accessible to vulnerable women in Marsabit County, providing support through surgery, psychological care, follow-up assistance, and economic empowerment. It also promotes awareness of maternal healthcare, safe motherhood, early pregnancy, and early marriage.
Behind this work are women who deserve dignity, compassionate care, and the opportunity to rebuild their lives.
Their stories remind us that some of the most meaningful safaris are not measured in kilometres travelled, but in the difference we help make along the way.
Why the 100 Bob Initiative?
The idea behind the 100 Bob Initiative speaks to a simple yet powerful principle: small contributions can become something significant when people come together.
Inspired by the Swahili saying Haba na haba hujaza kibaba — little by little, the pot fills up — the initiative reminds us that meaningful change does not always begin with grand gestures.
Sometimes, it begins with a small act of kindness, a conversation that creates awareness, or a decision to support work that matters.
For Shishi Footsteps, this philosophy resonates deeply with the meaning of our name.
A footprint is what remains after we have passed through a place. We want ours to represent more than the destinations we explore. We want it to reflect the care we show, the relationships we build, and the positive contributions we make.
Every Safari Leaves a Footprint
We are developing a commitment that brings this belief directly into the way we do business.
Through our planned partnership with the 100 Bob Initiative, Shishi Footsteps aims to dedicate a contribution from every safari booking to support the initiative's work.
This means that when travellers choose Shishi Footsteps, their journey can become part of something greater than the holiday itself.
Every qualifying booking will contribute towards a collective effort to support the initiative's mission, creating a meaningful connection between discovering Africa and supporting the people who call it home.
Our vision is to make responsible travel something our guests can participate in naturally: without changing the joy of their safari, but by adding another reason for the journey to matter.
Because sometimes, the smallest contribution becomes part of a much bigger story.
The contribution amount and arrangements will be communicated transparently once finalised with the 100 Bob Initiative.
Bringing Tourism and Community Impact Together
We believe the tourism industry has an opportunity to do more than introduce people to extraordinary destinations.
Through its networks, partnerships, and reach, tourism can help raise awareness, connect organisations with supporters, and create opportunities for collaboration.
Our relationship with the 100 Bob Initiative is an opportunity to explore how these connections can be used meaningfully.
By sharing the initiative's story with our travellers, tourism partners, and wider network, we hope to encourage more people to learn about its work and discover ways to support its mission.
We also recognise that meaningful impact requires commitment, accountability, and listening to the communities and organisations doing the work. Our intention is to support the initiative in a way that respects its priorities and contributes to its long-term objectives.
For us, this is what a footprint should represent: a thoughtful, sustained contribution rather than a momentary gesture.
Our Footprint, Our Purpose
Our name, Shishi Footsteps, represents a journey. Through this commitment, we want that journey to stand for something more.
We want our travellers to experience Africa in all its beauty while understanding that the places they visit are also home to people whose wellbeing, opportunities, and futures matter.
We want each safari to tell two stories: the story of the adventure our guests experience and the story of the positive difference we can help create together.
Through our connection with the 100 Bob Initiative, we hope to demonstrate that travel and purpose can walk hand in hand.
This is not about claiming that one safari can change the world. It is about recognising that when many people make thoughtful choices, their contributions can add up to something meaningful.
Every trip offers an opportunity to connect. Every connection offers an opportunity to care. And every footprint can become part of a legacy worth leaving behind.
Because tourism can take us places, but purpose gives our journey meaning.
Would you like your next safari to leave a meaningful footprint?
Contact Shishi Footsteps to plan your African adventure and learn how your trip can support the 100 Bob Initiative. Together, we can make it count towards a purpose beyond the destination.
Travel with purpose. Leave a footprint.
